Weekend Fav – October 21 written by John Jantsch read more at Duct Tape Marketing
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but I encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an […]
How to Identify and Nurture Your Top 20% Profitable Clients for Long-term Success written by John Jantsch read more at Duct Tape Marketing
You know those mornings when the alarm rings, you see a client meeting on your schedule, and your energy immediately drops? It’s not because you dislike your job; you love what you do. It’s just that one client, or perhaps, a handful of them. But flip the coin, and you’ll find clients you absolutely relish working with. The ones who are profitable, who respect your expertise, and view their association with you as a partnership.
Understanding the dynamics of this spectrum is crucial to developing a sustainable marketing strategy. Let’s dive into why this matters and how you can leverage it for the benefit of your small business growth.
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